Love in the '40's

Alyssa and Landon captures the essence of the 1940's 

 While the 1940's remains as one of the most significant decades in human history, it also ushered in unprecedented change in fashion.  As the war in Europe raged, Italy and Paris were no longer the fashion leaders.

It was a  decade when economics dictated fashion. The fashion industry in  America in 1941 had its work cut out for them.  It was an era when substance mattered more than style.   While the battlefront was somewhat removed from American soil, feelings of patriotism were strong and no one wanted to be accused of anything other than support for the troops.  Included in this patriotic fervor was the world of fashion.  

Alyssa's hat demonstrates the "feel" of the turban.

Because of strict fabric rationing, the length of women's dresses became shorter- knee length rather than calf.  Also, due to the war, the top of women's dresses became somewhat militant- a masculine flare.  Of emphasis in Women's fashion was the hour glass silhouette with broad shoulders (shoulder pads) and a tiny waistline.